Tesco and Deliveroo team up to fast-track grocery delivery in Ireland

Deliveroo is taking on-demand delivery to the next level with its new white label solution, Deliveroo Express—designed to let grocers integrate rapid delivery directly into their own platforms while keeping full control over customer experience.

Tesco is the first to pilot the service in Ireland, rolling out its Whoosh delivery from three Dublin locations. Customers can now order from 3,000 products and receive them in under 45 minutes, all while engaging only with Tesco’s brand. Powered by Deliveroo’s tech and 2,500-strong rider network, this model could reshape last-mile delivery for retail.

For logistics leaders, it’s a sharp reminder that speed and seamless brand control are now baseline consumer expectations—not future goals.

Read the full article to see how this could shift your delivery strategy.